Ride the Trafalgar Way

Logo Design Unlimited   Salisbury
  • Trafalgar Way Logo Design (Negative)
  • Trafalgar Way Logo Design (Positive)
  • Trafalgar Way Logo Design (Icon)

The Background:

Trafalgar Way is a cycling event, created by Zing Event Management, that follows the historic 'Trafalgar Way' from Falmouth to London.

The Challenge:

The challenge with this project was to combine a number of concepts. These included the need to be able to instantly see this was a cycling event, plus the need to communicate movement and energy.

The Solution:

The logo we created combined these in an effective way, giving a strong logo that cleverly combined a number of elements. These elements could then be used individually when required, giving a range of items that can be used to brand the event.

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“Evolve’s website review was much more than I expected. It was easy to read, easy to understand, and it gave us at least three, real, almost instant changes we could make to our site to dramatically improve its performance. And the best part; it was free!”

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